This was probably the first casual yet business event I went to in my life. Coming from traditional media I am used to black suites,politically correct speeches that are usually held in conference halls or hotels. Needless to say that the crowd that attended the Casecamp was very different and very diverse. More [...]

Yesterday a visitor left a link to an interview with Kevin Banderk . It is actually an exlcusive interivew so that is why I am reposting the link.
I also received couple of emails from people i Know who told me that I should not put down someone’s else creative work.  I left a lengthy comment to [...]

My readers know that this Friday is my last day at my 9-5 job. After that I am on my own. One thing I learned at my job that is all about networking, knowing right people is imperative to besuccessful in achieving your goals. That is why I am attending CaseCamp.org event in Toronto [...]

I like statistics. While analyzing google’s traffic sent to my site I found out that my Koodo Mobile or Why Develop a Fake Brand post is my best post ever. Apparently a lot of visitors want to know what is the marketing agency behind these annoying Koodo Mobile ads.  I know in Toronto you can see these ads [...]

92.5 Jack FM advertising in Toronto or don’t promote your competitor. If you read any of my posts you probably know that I love Rock and everything that goes with it. Now, in Toronto two my knowledge they are two major rock stations: Q107 Classic Rock and 92.5 Jack Fm. Whenever, I forget my [...]

I read TechCrunch all the time on monday they posted about a new startup Movies Networks Incrporated. The service provides High Definition movies via internet to users. The post discusses thechical differences from it’s major competitors Brightcove and Maven. I think the general feel of the post and the comments is that High definition on [...]

Since I work for one of the offices of the company (for another 1.5 weeks) that released a new resource www.flyerland.ca. I thought I will post about the site and give them some link juice. Why is www.flyerland.ca good?

Metroland Media Group is already largest distributor of flyers in Ontario, so the flyers on flyerland.ca [...]

About week a or so ago everywhere I looked I saw ads by a “new phone company” Koodo Mobile offering “fat free mobility.”None of the ads that I saw or heard explicitly told what does “fat free mobility” actually means One thing was clear is that they are trying to reach young hip target group. [...]

I was driving around and saw bunch of billboards that were stylized to marker writing and said “I Don’t Miss You Sarah Marshall.” On the bottom corner of the billboard I did find a link to www.ihatesarahmarshall.com I then went to the website and found flog by a guy who is getting over his girlfriend. [...]

Long overdue part two of Toronto Marketing Agencies. Last time I identified that without referall or experience in the industry the only way to look for an agency is using Google. This time I want to look at what a prospect sees on the landing pages of the agency he or she is looking for. [...]